NZ & AU Ubiquinol Face-Off: Which CoQ₁₀ Supplement Reigns Supreme?

Written by

Louise W Lu, PhD, MPH, BMLS

Reviewed by

Alexandra V Goldberg, Registered Dietitian

Your heart is the hardest-working muscle in your body—pumping blood non-stop from the moment you’re born. To fuel that relentless activity, cardiac cells rely on Coenzyme Q₁₀ (CoQ₁₀) as a vital energy co-factor and antioxidant. Over time, our natural CoQ₁₀ stores decline, which can compromise heart function. (Read more about Heart Health & Blood Pressure) That’s why it’s critical to supplement with high-quality CoQ₁₀ early—before symptoms strike. It’s a vital step in preserving heart health and preventing energy decline.

However, not all CoQ₁₀ supplements are created equal.

That’s why Ubiquinol, the “ready-to-use” form of CoQ₁₀, has become essential for heart health: it delivers energy support straight to heart mitochondria and neutralises damaging free radicals on contact.

With over a dozen Ubiquinol formulas available in New Zealand and Australia, finding the right combination of heart-supporting power, absorption technology, dose, and value can feel overwhelming. Read on for our face-off of 26 top Ubiquinol supplements—so you can pick the one that truly keeps your heart in top form without breaking the bank.

How to Know You Bought Ubiquinol or Ubiquinone

Want to be absolutely sure you’re getting the active form of CoQ₁₀? Just turn the bottle around and locate the Supplement Facts or Ingredients panel.

Read the CoQ₁₀ listing in the Supplement Facts or Ingredients panel.

• If it says Ubiquinol, Ubiquinol-10, Kaneka® Ubiquinol™, or Kaneka QH™, you’ve got the reduced, ready-to-use form (check the photo below).
• If it reads Ubiquinone, Ubidecarenone, or simply Coenzyme Q₁₀, that’s the oxidized form your body must convert. (check the photo below).

How We Compared 26 Top Ubiquinol Brands in NZ & AU

We evaluated each product on five key pillars:

• Raw-material source: Kaneka®-branded Ubiquinol™ leads the pack in clinical research.
• Why choose Kaneka®-branded?
  
  ✔ Kaneka’s proprietary yeast-based fermentation works like a natural factory, crafting ubiquinol almost entirely in the precise 3D “trans” shape—the "right-shape" your cells were made to accept.
  ✖ Chemical methods produce a random mix of “trans” and “cis” shapes, including the “wrong-shaped” cis isomer your body can’t use. Only the trans form fits your cell and delivers the full benefit.
• Absorption enhancers: Black-pepper extract (BioPerine®), phospholipid vehicles, micro-emulsions, etc., can boost uptake by 150–300 %.

• Additional active compounds: Synergistic extras like vitamin K2, PQQ, DHA/EPA, vitamin E or B-complex support heart, bone, and mitochondrial health.

• Dose per capsule:
  • 50 mg – entry daily maintenance
  • 100 - 199 mg – everyday support
  • 200 - 300 mg – therapeutic or high-demand dosing

• Unit price (NZ$ per 100 mg of CoQ10):
  • ≤ NZ$0.99 — excellent value for money
  • NZ$1.00 - NZ$1.90 — fair pricing for standard formulations
  • > NZ$1.90 — premium-priced; ideal for products offering advanced absorption, however, too expensive unless it offers clear clinical advantages of exceptional formulation

Spotlight: Top 3 for Everyday Use

• NYO3 Super Ubiquinol 100 mg

  Top Rank for Marine Synergy & Uptake – This advanced formula combines 100 mg of Kaneka® ubiquinol with 100 mg of krill phospholipids in a patented micro-emulsion delivery system. The result: faster absorption, better bioavailability, and dual-action support for heart, brain, and cellular energy—making it a standout choice for daily vitality and cardiovascular protection.

• Pharma NZ Kaneka Ubiquinol Super 110 mg

  All-In-One Clinical Synergy – Delivers 110 mg of Kaneka® ubiquinol alongside BioPerine®, ginkgo, and a full B-complex for enhanced absorption and multi-system support. Targets heart, brain, and energy pathways in one capsule—ideal for busy lifestyles. Made in New Zealand with high-dose active ingredients and certified quality.

• Health Life Ubiquinol 100 mg

  Excellent Value! – Delivers 100 mg of Kaneka® ubiquinol in a no-frills, pharmacy-available formula at just NZ$0.98 per cap. TGA-certified and New Zealand–made, it’s perfect for long-term daily use. A reliable choice for budget-conscious wellness maintenance.

(Check the full review table below)

Spotlight: Top 2 for Therapeutic Use

• Australian NaturalCare CoQ10 Ubiquinol 300 mg

  Therapeutic Strength, Trusted Source – High-potency 300 mg Kaneka® ubiquinol in a clean base, manufactured to Australian TGA standards. Ideal for users needing extra support without unnecessary additives. Offers strong value and regulatory peace of mind in one capsule.

• Caruso’s Vitamin K2 + Ubiquinol 150 mg

  High-Dose Dual Action – Combines 150 mg of Kaneka® ubiquinol with clinically relevant vitamin K2 (MK-7) for cardiovascular and bone health synergy. Supports arterial flexibility, energy, and calcium balance—ideal for 40+ users. TGA-listed for quality assurance, with a clean, targeted formula.

(Check the full review table below)

26 Popular Ubiquinol CoQ10 Products Comparison

Product	Cost Per 100 mg CoQ10	Synergistic Additives	Bioavailability Enhancer	Quality Certificates	Origin Country	Pros ✔ Cons ✖	LOLU™ SupScore
NYO3 Super CoQ10 Kaneka Ubiquinol (Buy Now) 100 mg per capsule 30 capsules NZ$38.0	NZ$1.27	Krill Oil 100 mg VitE 10mg B₁ 2mg B₂ 2mg B₆ 10mg B₁₂ 50ug Folate 400ug	Krill oil Gelatin	NON-GMO HACCP RMP GMP SuperbaBoost	New Zealand	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Enhanced absorption ✔ With synergistic nutrients ✔ Kaneka Ubiquinol™ ✔ Certified ✔ Good value	8.5
PNZ Kaneka Ubiquinol Super CoQ10 (Buy Now) 110 mg per capsule 30 capsules NZ$63.88	NZ$1.94	Flaxseed 54.5 mg Ginkgo Equiv. to 500 mg BioPerine® Equiv. to 125 mg VitE 7 mg Zn 5 mg Se 10ug B3 14 mg B5 5 mg B2 0.8 mg B1 0.35 mg D₃ 2.5ug	Flaxseed oil Gelatin	NON-GMO HACCP RMP GMP	New Zealand	✔ Standard clinical dose ✔ Enhanced absorption ✔ With synergistic nutrients ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Expensive	8.1
Caruso’s Vitamin K2 + Ubiquinol 150 mg per capsule 30 capsules NZ$61.26	NZ$1.36	Vitamin K2 (MK-7) 0.18 mg	Soybean oil Gelatin	TGA AUST-L	Australia	✔ Above standard clinical dose ✔ With synergistic nutrients ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Soy-based, basic absorption	7.5
Life Extension Super Ubiquinol + PQQ 100 mg per capsule 30 capsules NZ$69.53	NZ$2.32	PQQ 10 mg Shilajit 100 mg	MCT oil Phospholipids Gelatin	NON-GMO	USA	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Enhanced absorption ✔ With synergistic nutrients ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Offshore product ✖ Import hassle ✖ Expensive	6.5
Jarrow QH-Absorb 100 mg per capsule 120 capsules NZ$159.33	NZ$1.33	Soy lecithin antioxidant matrix	Soybean oil Gelatin	cGMP	USA	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Soy-based, basic absorption ✖ Offshore product ✖ Import hassle	6.0

Product	Cost Per 100 mg CoQ10	Synergistic Additives	Bioavailability Enhancer	Quality Certificates	Origin Country	Pros ✔ Cons ✖	LOLU™ SupScore
Health Life® Ubiquinol 100mg per capsule (Buy Now) 60 capsules NZ$49.00	NZ$0.81	No	Soybean oil gelatin	NON-GMO HACCP RMP GMP	New Zealand	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Certified ✔ Excellent value ✖ Soy-based, basic absorption ✖ No added nutrients	8.0
Australian NaturalCare CoQ10 Ubiquinol 300mg per capsule 30 capsule NZ$69.76	NZ$0.77	No	Soybean oil Gelatin Sulfites	TGA AUST-L	Australia	✔ High-strength dose ✔ Kaneka Ubiquinol™ ✔ Certified ✔ Excellent value ✖ Therapeutic dose, too high for average person ✖ Soy-based, basic absorption ✖ No added nutrients ✖ Contains sulfites	8.0
GO Healthy Co-Enzyme Q10 Ubiquinol 100 mg per capsule 60 capsule NZ$60.99	NZ$1.02	No	Soybean oil Sunflower oil matrix Vitamin E Gelatin	TGA AUST-L	New Zealand	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Soy-based, basic absorption ✖ No added nutrients	7.5
NOW Foods Ubiquinol 100 mg per capsule 120 capsules NZ$134.76	NZ$1.12	No	MCT oil Gelatin	NON-GMO	USA	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Enhanced absorption ✔ Kaneka Ubiquinol™ ✔ Certified ✔ Good value ✖ No added nutrients ✖ Offshore product ✖ Import hassle	6.5
Kaneka Q10 Pure Ubiquinol Softgel 100 mg per capsule 60 capsules NZ$74.8	NZ$1.25	No	Soybean oil Gelatin	Missing infomation	Japan	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Good value ✖ Soy-based, basic absorption ✖ No added nutrients ✖ No certification	6.5
Qunol Ubiquinol Extra Strength 200mg per capsule 60 capsules NZ$92.77	NZ$1.33	Soy lecithin antioxidant matrix	Soybean oil Gelatin	cGMP	USA	✔ Above standard clinical dose ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Soy-based, basic absorption ✖ Offshore product ✖ Import hassle	6.5
Doctor's Best - Ubiquinol with Kaneka 100mg per capsule 60 capsules NZ$89.95	NZ$1.50	No	Extra virgin olive oil MCT oil Sunflower lecithin Beeswax Rosemary Gelatin	NON-GMO US cGMP	USA	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Enhanced absorption ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Offshore product ✖ Import hassle	6.0
Healthy Origins Ubiquinol 100mg per capsule 150 capsules NZ$220.54	NZ$1.47	No	MCT oil Gelatin	NON-GMO	USA	✔ Standard clinical dose ✔ Enhanced absorption ✔ Kaneka Ubiquinol™ ✔ Certified ✖ No added nutrients ✖ Offshore product ✖ Import hassle	6.0
Doctor’s Best Ubiquinol 50 mg per capsule 90 capsules NZ$62.6	NZ$1.40	No	Extra virgin olive oil MCT oil Sunflower lecithin Beeswax Rosemary Gelatin	NON-GMO US cGMP	USA	✔ Enhanced absorption ✔ Kaneka Ubiquinol™ ✔ Certified ✖ Low dosage ✖ No added nutrients ✖ Offshore product ✖ Import hassle	5.5
BioBalance Ubiquinol 100 mg per capsule 30 capsules NZ$70.6	NZ$1.40	No	Flaxseed oil Beeswax Gelatin glycerin purified water iron oxide (natural colouring)	NON-GMO GMP	New Zealand	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Certified ✖ No absorption enhancer ✖ No added nutrients ✖ Expensive	5.5
Herbs of Gold Ubiquinol 150 mg per capsule 30 capsules NZ$59.59	NZ$1.33	No	Unkown	TGA AUST-L	Australia	✔ Above standard clinical dose ✔ Kaneka Ubiquinol™ ✔ Certified ✖ No absorption enhancer ✖ No added nutrients	5.3
Herbs of Gold Ubiquinol 100 mg per capsule 30 capsules NZ$43.99	NZ$1.47	No	Unkown	TGA AUST-L	Australia	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Certified ✖ No absorption enhancer ✖ No added nutrients	5.0
Women’s Best Super CoQ10 Ubiquinol 100 mg per capsule 30 capsules NZ$19.99 (⚠️see warning in the cons ✖)	NZ$0.67	No	Canola oil Soy lecithin Polyglycerol easter Beewax Corn starch Glycerin Carrageenan Disodium phosphate Caramel	TGA AUST-L	Australia	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Kaneka Ubiquinol™ ✔ Certified ✔ Excellent value ✖ No absorption enhancer ✖ No added nutrients ⚠️ Clear capsules— likely contains oxidised ubiquinone instead of ubiquinol	3.5

Product	Cost Per 100 mg CoQ10	Synergistic Additives	Bioavailability Enhancer	Quality Certificates	Origin Country	Pros ✔ Cons ✖	LOLU™ SupScore
Doctor’s Best High Absorption CoQ10 300mg per capsule 90 capsule NZ$79.76	NZ$0.30	BioPerine 5 mg	Sunflower oil Gelatin	NON-GMO	USA	✔ High-strength dose ✔ Certified ✔ Good value ✖ Therapeutic dose, too high for average person ✖ No absorption enhancer ✖ Source unclear ✖ Offshore product ✖ Import hassle	5.5
Doctor’s Best High Absorption CoQ10 200mg per capsule 60 capsule NZ$39.57	NZ$0.33	BioPerine 5 mg	Sunflower oil Gelatin	NON-GMO	USA	✔ Above standard clinical dose ✔ Certified ✔ Good value ✖ Therapeutic dose, too high for average person ✖ No absorption enhancer ✖ Source unclear ✖ Offshore product ✖ Import hassle	5.5
Doctor’s Best High Absorption CoQ10 100mg per capsule 120 capsule NZ$40.54	NZ$0.34	BioPerine 5 mg	Sunflower oil Gelatin	NON-GMO	USA	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Certified ✔ Good value ✖ No absorption enhancer ✖ Source unclear ✖ Offshore product ✖ Import hassle	5.0

Product	Cost Per 100 mg CoQ10	Synergistic Additives	Bioavailability Enhancer	Quality Certificates	Origin Country	Pros ✔ Cons ✖	LOLU™ SupScore
BioCeuticals Ubiquinol BioActive 100 mg per capsule 60 capsule NZ$72.31	NZ$1.21	No	Soybean oil Gelatin	Practitioner-Only TGA AUST-L 300638	New Zealand made Australia quality assurance	✔ Standard clinical dose ✔ Flexible 100 mg, easy to adjust dose ✔ Certified ✔ Good value ✖ Soy-based, basic absorption ✖ No added nutrients ✖ Source unclear	5.5
BioCeuticals Ubiquinol BioActive 150 mg per capsule 60 capsule NZ$89.99	NZ$1.00	No	Soybean oil Gelatin	Practitioner-Only TGA AUST-L 300638	New Zealand made Australia quality assurance	✔ Above standard clinical dose ✔ Certified ✔ Good value ✖ Soy-based, basic absorption ✖ No added nutrients ✖ Source unclear	5.5
BioCeuticals Ubiquinol BioActive 300 mg per capsule 30 capsule NZ$83.20	NZ$0.86	No	Soybean oil Gelatin	Practitioner-Only TGA AUST-L 300638	New Zealand made Australia quality assurance	✔ High-strength dose ✔ Certified ✔ Excellent value ✖ Therapeutic dose, too high for average person ✖ Soy-based, basic absorption ✖ No added nutrients ✖ Source unclear	6.5
Wagner Professional Ubiquinol 150 mg per capsule 60 capsule NZ$52.90	NZ$0.59	No	Soybean oil Gelatin	TGA AUST-L	New Zealand	✔ Above standard clinical dose ✔ Certified ✔ Excellent value ✖ Soy-based, basic absorption ✖ No added nutrients ✖ Source unclear	5.3
Microgenics Ubiquinol Active 150 mg per capsule 30 capsule NZ$36.99	NZ$0.82	No	Soybean oil Gelatin Sulfites	GMP	New Zealand made Australia quality assurance	✔ Above standard clinical dose ✔ Certified ✔ Excellent value ✖ Soy-based, basic absorption ✖ No added nutrients ✖ Source unclear ✖ Contains sulfites	6.0

Authors:

Louise W Lu

Registered Nutritionist (NZ Reg. 82021301), PhD of Nutrition Science, Honorary Academic at the University of Auckland. Louise blends clinical research with public health to help people eat better and live stronger.

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Alexandra V Goldberg

Registered Dietitian (NZ Reg. 20-02273) and expert in nutrition, medicinal chemistry, and skincare. Alexandra helps clients reach their health goals with science-backed strategies in post-op recovery, feeding tolerance, and weight management.

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